City of Alameda – Digital Marketing Workshops 6. AI in Marketing
Event Details
Funded by the City of Alameda, East Bay SBDC offers a
free 6-part Digital Marketing Program designed to help small businesses boost sales, acquire and retain customers. Classes will be held via Zoom on Tuesdays 8:30 AM to 10:30 AM from June 3, 2025 to September 9, 2025.
6. AI in Marketing
Tuesday, September 9, 2025 | 8:30am – 10:30am
Dr. Yi He, Cal State East Bay Professor
Discover how Generative AI can transform your marketing strategy. In this hands-on workshop, you’ll explore a range of Gen AI tools designed to supercharge the creation of high-quality digital marketing content—customized for specific audience segments, from blog posts to advertisements. You’ll also learn how to harness AI to synthesize and interpret complex data sets, empowering more informed and effective marketing decisions.
Check out the workshops below and register for the ones you are interested in separately!
- 6/3/2025 – Consumer Journey in the Digital Age
- 6/17/2025 – Digital Content that Works in Practice
- 7/1/2025 – Digital Strategies to Drive Engagement and Conversion
- 8/12/2025 – Leveraging Google Analytics for Business Decision
- 8/26/2025 – Email Marketing Fundamentals
- 9/9/2025 – AI in Marketing