East Bay SBDC and the City of Oakland present
Small Business Week Workshops
for Oakland Small Businesses
Funded by the City of Oakland, East Bay SBDC is offering a free, weeklong series of expert-led workshops designed to help entrepreneurs and small business owners build stronger, more successful businesses.
Register now to explore topics including e-commerce, business planning, marketing, financing, and increasing profitability for food and beverage businesses.
SMALL BUSINESS WEEK WORKSHOPS
Check out the workshops below and register for the ones you are interested in separately.
1. Setting Up & Selling on E-Commerce Marketplace
Monday, May 5, 2025 | 12:00 PM – 1:30 PM
Dr. Surendra Sarnika, Professor at Cal State East Bay
Learn the fundamentals of setting up your e-commerce store and explore key features and functionalities to support smooth and effective online operations.
2. Business Planning and Start-Up
Monday, May 5, 2024 | 5:00 PM – 6:30 PM
Blair Abee, East Bay SBDC Advisor
This workshop provides existing and emerging businesses with guidance and instruction for conceptualizing, writing, focusing, and revising a business plan that makes your business stronger and more profitable.
3. Marketing Your Business
Tuesday, May 6, 2025 | 12:00 PM – 1:30 PM
Sneha Lundia, East Bay SBDC Advisor
Join us for this educational webinar to learn the fundamental principles of marketing and how best to apply those principles to empower you to create your own marketing efforts for your small business.
4. Financing for Start-up & Early Entrepreneurs
Tuesday, May 6, 2025 | 5:00 PM – 6:30 PM
John DeGaetano, East Bay SBDC Advisor
Getting Bank (or Loan) Ready – this workshop would provide guidance to businesses about the requirements for becoming bankable.
5. How to Make Food & Drink Businesses More Profitable
Thursday, May 8, 2025 | 12:00 PM – 1:30 PM
Shawn Walker-Smith, East Bay SBDC Advisor
Learn financial metrics and menu cost management to improve internal restaurant finances for success in the competitive food industry.
INSTRUCTORS
Dr. Surendra Sarnikar
Cal State East Bay Professor
Blair Abee
East Bay SBDC Advisor
Sneha Lundia
East Bay SBDC Advisor
John DeGaetano
East Bay SBDC Advisor
Shawn Walker-Smith
NorCal EATS Advisor
OUR PARTNER
Funded by City of Oakland
