Browse our carefully curated resource library for helpful information on crowdfunding, social media, e-commerce, customer incentives, and more.
A guide to Google AdWords: the number one keyword advertising service in the world that facilitates the display of ads through Google and its advertising network.
A guide to keyword advertising: online advertising that uses search engine keywords to trigger contextualized ads.
A guide to Google AdSense: a free, simple way for website publishers to earn money by displaying targeted Google ads on their websites.
Online Advertising Networks
Ad networks are primarily involved in selling space for online ads. This online advertising inventory comes in many different forms, including space on websites, in RSS feeds in e-mails, and on other sources.
Customer Analysis for Internet Marketing
Business Advisor David Bokash takes a look at customer analysis of internet marketing
The Internet Marketing Section contains useful information for business owners seeking start the online marketing of…
Google’s FREE Search Console for Website Optimization Google Search Console (previously known as Google Webmaster Tools)…
Google Analytics is an enterprise-class web analytics solution that gives you rich insights into website traffic and marketing effectiveness.
Free Optimization Tools
Website Optimization Tools Most of the major search engines (Yahoo!, Bing and Google) provide free tools…
Keyword Density SEO
Using Keywords Keywords are the connection between your Website content and the prospective customer using a…
Summary of Search Engine Optimization Tactics: The Search Engine Optimization (SEO) tactics which most Webmasters should…
Search Engine Optimization
An introduction to Search Engine Optimization (SEO), the practice of improving the visibility of a website or web page in the “organic” (also called “natural” or un-paid) search results of search engines.
Professional Designed Websites
If your business requires a customized design and you have the resources to pay for it, a Professional Website Design might be your best option.
Website Templates are ready-made web designs, which can be used as the basis for a fast and high-quality Website.
Cloud Hosting can be a viable solution for both experienced and new users, however the ceiling is much higher for those familiar with coding, analytical analysis, and advanced software application.
Web Hosting: Traditional Hosting
An introduction to traditional web hosting.
Building a Host Website
Web hosting is a type of Internet service that allows individuals and organizations to make their Website accessible via the Internet. It is a service provided by some Internet Services Providers (ISP), but also a variety of professional companies solely dedicated to Web Hosting.
Checklists and resource links for operating during the COVID-19 pandemic.
Key Resources for Alameda County Businesses
Licenses and Permits
This page provides information and link about permits, licenses and on doing business in Alameda County, California.
Helpful Links and Tools
Resources By Topic: General | News/Media | Inventions/IP | Trademarks/Copyrights | Import/Export | Financing | Business Planning |…
Introduction to Customer Analysis
Introduction to Customer Analysis A customer analysis (or customer profile) is a critical section of a company’s business plan or…
SBDC can help with applying for relief, guiding you through available resources, cash flow concerns, supply chain interruptions, workforce capacity, insurance coverage, and more – at no cost.
“Will You Owe Taxes on Your Paycheck Protection Loan?”
This PDF is a short FAQ in regards to taxes for the Paycheck Protection Program. Click…